Tory Marlin leads brand marketing for Finn by Chase, an all-mobile bank with built-in money management tools. Her work is focused on changing the way young people think about and manage their money. She hopes to change the conversation about saving to a more positive one, giving the "starter" segment of Gen Z & millennial customers the tools they need to make money management a joyful experience.
Tory's previous work experience spans custom content, experiential marketing, influencer marketing, and new product development. Most recently at PopSugar, she led the strategy for more than $8MM in revenue, growing the PopSugar brand influence specifically in the health and wellness space and in experiential programming. Previously, Tory was on the founding team of #BUILTBYGIRLS, Oath's social impact brand aimed at giving young women the tools to pursue careers powered by technology. A highlight of her role as head of marketing, partnerships, and product was leading a partnership with First Lady Michelle Obama and the Let Girls Learn initiative in conjunction with the Peace Corps. She also lead the product development and launch for a digitally-guided mentorship program connecting high school girls with professional women in tech. The true highlight, though, was working closely with brilliant young women. Prior to #BBG, she managed custom content, product development, ad performance, ad operations, and client relations at Everyday Health and Weight Watchers.
She lives in Manhattan with her partner, Brian (thanks, Bumble!), where she’s always happy to throw together a cheese plate for friends and family. When she’s not packing for her next getaway, you’ll find her in boxing class or live commentating the Bachelor with her girlfriends.
As a speaker, Tory's expertise includes:
Industries: media, education & social impact
Topics: strategy & business development, digital marketing, community, product management
💰This speaker charges the Brass Tier.